Explain SMBC — the wiki for Saturday Morning Breakfast Cereal

advanced-level-nonsense

2015-12-31 View on smbc-comics.com → 1 revision
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advanced-level-nonsense
Votey panel for advanced-level-nonsense
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Explanation

The Joke

The comic's header reads: "If your product is already based on false claims, why not just say whatever you want?" It then shows three products with increasingly absurd and honest labeling. The first is "MindWater" which claims to offer "clearer thinking, greater hope," and to "help rid your chakras of toxins." The second is "Laser Baldness Therapy" with a label saying "This is a miracle. It is a straight-up miracle." The third is "TURGIDEX" -- a pill bottle -- which promises to "take two daily to grow a bigger penis with cooler green veins going all over it."

The Humor

The comic satirizes the pseudoscience and alternative medicine industry by pointing out a logical absurdity: if a product is already making scientifically unsupported claims (like "clearing chakras of toxins"), there is no rational reason to show any restraint in the claims at all. Each product escalates in how brazen and specific its false promises become. "MindWater" uses the typical vague wellness language found in real products. "Laser Baldness Therapy" drops all pretense and just calls itself a miracle. "TURGIDEX" goes fully unhinged with grotesquely specific anatomical promises. The progression highlights how the line between "acceptable" pseudoscientific marketing and obviously ridiculous claims is entirely arbitrary -- if you have already abandoned evidence-based claims, the only thing stopping you from saying anything is social convention, not honesty.

References

The comic references real categories of dubious products: "enhanced" or "structured" water products (like alkaline water), laser hair growth devices (which make varying levels of supported claims), and male enhancement supplements (notorious for extravagant unverified claims). The term "chakras" comes from Hindu and Buddhist traditions and is frequently co-opted by Western wellness marketing.

View History (1) Original Comic