Explain SMBC — the wiki for Saturday Morning Breakfast Cereal

shrink

2023-03-17 View on smbc-comics.com → 1 revision
shrink
Votey panel for shrink
This explanation is incomplete or may contain errors. It was generated by AI and has not yet been reviewed by a human editor.

Explanation

This comic is a bedroom humor strip built around the economic concept of "shrinkflation." In the first panel, a therapist-like figure asks a man lying on a couch: "Before we start, are you familiar with the concept of shrinkflation?" The man correctly defines it: "The idea that producers, rather than raising the unit price of a good, keep the price the same while giving the buyer less?"

The therapist confirms: "Bingo." The woman then asks: "Where is this going?" The man responds: "Prepare to enjoy the same unit quantity of sex as usual."

The joke applies the concept of shrinkflation to sexual performance. Just as companies quietly reduce the size of a product while keeping the price tag unchanged — hoping consumers won't notice — the man is essentially warning his partner that the "quantity" will remain the same (implying it was already minimal). The humor works on multiple levels: it is a self-deprecating sex joke, it is an absurdly clinical way to discuss intimacy, and the use of economic jargon ("unit quantity") in a bedroom context creates a funny incongruity. The fact that he frames disappointing sex as an economic strategy rather than a personal failing adds to the comedy.

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